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hanover Managing Director Charles Lewington, in PR Week, 9 June 2011: Playing Number 10’s game. / Read more

 

 

Who’s who number 10
hanover’s exclusive guide provides insight into the key influencers and relationships. / Read more

 


playing Number.10's game

Accusing Cabinet colleagues of lying or comparing them to Goebbels makes for good copy. But corporate clients can waste a lot of effort focusing on political manoeuvring during election campaigns, while almost unnoticed a new Number 10 engine room has been created to drive the coalition's agenda.


Prime Minister David Cameron began his administration by adopting the role of chairman rather than chief executive. In a rejection of Labour's approach, he set the strategy and delegated execution to departments. But ambitious public service reforms, combined with the pressures of maintaining coalition unity, have highlighted the shortcomings of this approach. A self-imposed cap on special advisers has meant a lack of monitoring capacity and has seen political capital expended on side issues./ Read full article