2012: the year of resilience
The UK will be the focus of world attention in 2012 as Her Majesty the Queen celebrates her Diamond Jubilee and London proudly hosts the Olympic Games.
The Government has made it clear they want to see both private and public sector organisations investing in resilience planning to ensure they can continue to support their core customers and populations, no matter what occurs.
The PRCA’s Crisis Communications Group has partnered with LG Communications to create a free event that looks at best practice for in-house and agency PRs looking to add value to their organisation’s crisis planning.
Taking place at The Old Marylebone Town Hall, Westminster Council House, 97-113 Marylebone Road, London NW1 5PT, the session will start at 6.00pm on Thursday 23 February 2012 and last no more than 75 minutes. Complimentary refreshments will be available to pre-registered attendees.
Gavin Megaw, Chair of the PRCA’s Crisis Group and Director at hanover will introduce and chair the session which will include:
Rob Walley is a trainer at the Emergency Planning College (EPC) and currently works on Olympic resilience. The EPC is Cabinet-Office approved and delivers quality training in the UK and overseas to the private and public sectors (including the emergency services) on emergency planning and crisis management best practice. Rob will outline the latest best practice for PR professionals seeking to integrate on and offline communications into resilience planning.
Andrew Brown is Group Communications Director at Regus, the world’s biggest flexible work place company that operates in 1,200 locations across 550 cities in 95 countries. Given their global footprint, if a crisis happens, Regus will be impacted. Andrew will provide examples of how his organisation has dealt with floods, bombings, tsunamis, mudslides and many more crisis scenarios.
Carl Welham, Assistant Chief Executive at the London Borough of Hackney, manages their corporate communications and consultation function. Carl will talk us through how he is ensuring communications is plugged into the Borough’s resilience planning for 2012, including his work with key regional and national bodies to market the Olympic and Paralympic Games and help realise the long term benefits for local residents and businesses.
Andrew Cave is Head of External Affairs and Chief Spokesman for the Federation of Small Businesses, the UK's largest business organisation representing over 200,000 small businesses and the self-employed. Andrew will outline the importance of crisis communications and resilience planning to the private sector and the steps his members have taken to ensure that they are adequately prepare in 2012.
Speakers will have ten minutes each to allow for substantial questions and answers. The hashtag for the event will be #PRCAresilience
Please register your interest in attending this event by emailing Vicky.King@prca.org.uk or calling 020 7233 6026. Contact Gavin Megaw at gmegaw@hanovercomms.com or @gavinmegaw