It’s a poignant time for us at Hanover as we remember Gregor Mackay, one of our Founding Partners, who lost his life to cancer in 2005. His legacy remains with us in many ways, not least with The Mackay Award, a unique entry-level placement in the communications industry launched two years ago in his name. We are currently reviewing applications for this year’s award, with the winners due to start their careers at Hanover in early 2019.
From speaking to applicants, we know that they are not simply looking for a good salary and a fancy title. Our candidates are looking for an intellectual challenge, the chance to continually learn and to make a meaningful contribution to society and change the world for the better.
Hanover is a fast-growing communications consultancy, and we pride ourselves in the knowledge that we are working with clients at the top of their game delivering on global campaigns with a positive societal impact. It’s these kinds of opportunities that attract the best people and keep them loyal and motivated. We’ve found, for instance, that our work with Sky, Novamont and Abbvie on their sustainability campaigns has motivated our teams because it not only presents an exciting communications challenge, but it also gives them the opportunity to do some lasting good.
We also provide regular opportunities for our teams to volunteer at local charities, in recent months we have had teams cooking and serving lunch at a local homeless hospice and conducting a stock take at a food bank. Mental health is another focus, so we partnered with CALM (Campaign Against Living Miserably) who are leading a movement against male suicide; and the SASP (Support After Suicide Partnership) who are conducting ground-breaking research into the impact of suicide.
Gregor Mackay died of a rare form of cancer and so helping our healthcare clients is particularly important for the team at Hanover. We work with pharmaceutical companies who are making great strides in the world of oncology. But we, like the rest of the communications industry, need to persuade more talented, passionate people to come into this field so that they can raise awareness of diseases and conditions and promote medicines and treatments.
The rapid advances in medical technology and increasing blurring of lines means our teams not only get to interact with the media and those in government who are deciding how medicine will work in the future. They also get the opportunity to work with some the most exciting, innovative healthcare technology businesses and the rapidly developing medical robotics industry.
I spoke to Alex Davies, Director of our healthcare communications team, who said of the team’s work with Cambridge Medical Robotics:
“Our client is one of the country’s most exciting medical devices companies. They are a business that will truly change the world and sharing their vision and story with the UK media has been a real thrill. One of the highlights was revealing their robot on the prestigious BBC News at 10 slot, securing that coverage gave the team a huge buzz”.
Talented communicators want to feel there is a higher calling beyond just serving the commercial needs of their clients. And we love working for clients who understand the importance of making a difference to society. The Mackay Award is one of the ways we are encouraging fresh talent into the industry, who may not have a background in communications, but who have a passion for making a real difference. By harnessing their natural curiosity and imagination to develop revolutionary ideas, we are confident in our ability to innovate and think differently.
This is one of the ways that will support our mission to work on ‘uncommon’ challenges and help shape a positive future, both societally and for the talent of the communications world tomorrow.