For over a decade, we have supported Sky with high-level strategic counsel on corporate, regulatory and reputation issues. In 2017 Sky launched its Ocean Rescue campaign. Built on a clear understanding of the need to bring other people and businesses on a sustainability journey, Hanover provided support in bringing the campaign to political audiences in both the UK and Brussels.
Sky Ocean Rescue involved an integrated campaign delivered to Sky’s political, corporate, and consumer audiences through a range of channels. We organised the hugely successful #PassOnPlasticpledge – which ultimately saw over 220 MPs and MEPs, including key ministers, Commissioners and Vice Presidents of the EU, sign-up to behavioural changes to reduce their plastic usage.
Hanover continues to support Sky in developing creative engagement programmes as it seeks to inspire as many people as possible to #GoZero.