Layla is a corporate communications specialist with 10 years of verifiable experience working for government, semi-government and private sector brands across various industries. Possessing a clear understanding of best practices and a detailed knowledge of research planning and management process, Layla has an exceptional track record in developing and delivering convergent campaigns with a creative, analytical and strategically oriented mind-set.
Layla began her career in journalism, contributing to Gulf News and Khaleej Times. Before joining Hanover, she was the PR Head of Turret Media. Layla completed her MBA from Murdoch University and holds an Advanced Diploma from the Writer Bureau College of Journalism in Manchester.